Analysing Old Briefs (BBC vs Charity)

For responsive we were all in small groups of 5 or 6. I was sat on a table that was mixed with animators and illustrators.

We were asked to consider what our practice is and what we would consider doing and not doing.

For my own personal practice I listed some things that as a creative I am most interested in developing.

Publishing

- illustrated book covers

- film posters

- event card production (birthday anniversarie etc)

My Own Shop 

- Embroided things

- Ceramics

- Prints - Posters

- Badges - Tote bags

Character Design 

- Storyboard Artist

- Games design// character designing for games

- NOT interested in graphic novel production

- Running my own blog with small zines of my characters.

- Online Zine

We were then given some older briefs from last year to look at and asked how to handle them.

A majority of us on our table found it very hard to answer the questions, mostly because the briefs that we were offered were not in relation to any of our personal practice mindmaps/lists.

We then discussed about approaching work in the industry and when to take on jobs. Most of us agreed that if we did not enjoy the brief we would struggle to take it on but would probably attempt it. I was one of the people that disagreed saying that if a brief was not relevant in any way to your portfolio you were building it could damage your portfolio if you were going for a specific job role (i.e if you were a character developer but making a lot of logos for companies that could be interpreted as split focus and make you less desireable for a job role).

We also discussed whether money played a strong role in what briefs we would choose. If a brief was for a company that had a powerful influence and a large audience (BBC, ABC, ITV etc) should we do it for free for the publicity? Or would we reject it on principle that creatives should be paid for their work. Many of us said that we would want the publicity up to a certain point, then money would be needed for us to take an interest. Most of us agreed that we would probably be more inclined to create work for a charity for free (more of a moral choice).